How to Save Time with Vacation Rental Management

Vacation rental management requires all of your commitment especially when the busy season hits. Owners have to offer the best of services when it comes to representing rental residential property at premier destinations. The supervision of maintenance, marketing recommendations and other dealings of the whole rental process are a part of their job. When the vacation season takes a stride back a well given service reaps huge profits and rewards. However, vacation rental management is never an easy task and takes up a lot of your time. This often withdraws their focus away from the task at hand, ultimately leading to delay of work.

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How to Get that Summer Boost for your Vacation Rental Marketing Efforts

Now that summer is in full swing, vacationers often turn to vacation rentals to make their holiday getaways perfect. One of the questions many property managers ask themselves is, “how do I take advantage of the summer rush?” With so many vacation rental tools available, it’s easy to get bogged down and confused by it all. However, the question you really should be asking is, “what can I do to streamline my vacation rental marketing for the summer?”

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Responding to Vacation Rental Reviews Effectively

As managers of vacation rentals, it’s important to pay attention to reviews from your guests. Whenever you list your property on an online vacation rental booking system, you open yourself up to reviews. Positive reviews can bolster your bookings, but negative ones can have a severe impact on your online reputation. If you’re wondering how to handle negative and positive reviews of your vacation rentals, here are five tips that can help you come out on top. Learn from the experience Most direct booking tools have review capabilities built into their systems. Guests looking for vacation rentals often use reviews to get an idea of how good the rental property is. For vacation rental managers, this can be the best way to gauge the quality of your service. Rather than simply writing off a positive or negative review, use it as a learning experience. See what your guests like or don’t like about your property, and figure out ways to improve it based on their review. Respond quickly Whether you receive a positive or a negative review, it’s wise to respond quickly.  When responding to a review posted on a vacation rental booking system, you often have the option of making your response public, or sending a private message directly to the reviewer. Decide which option best fits the situation, and send a message to your guests to show that you care about their experience.   Thank the reviewer In addition to responding quickly, it’s good practice to thank the reviewer, regardless of whether their review was positive or negative. Customer service plays a big role in vacation rental management, and good customer service starts with being gracious.     Take responsibility When responding to a negative review, it’s easy to point the blame elsewhere. However, this tactic can be detrimental to your image. Instead, when faced with a negative review, take responsibility and take action. Understand what aspects of a guest’s stay was unappealing, and take steps to improve on that. Letting guests know that their complaints have been received and are being acted upon will go a long way towards persuading them to give your property a second try. Stay professional Direct booking tools are a great resource to use for property managers, but due to the nature of the interactions, misunderstandings will undoubtedly arise. When dealing with negative reviews, try and maintain a professional level of decorum in all your interactions with your guests.  Be polite and gracious, and avoid speaking badly about the reviewer. Maintaining a level of professionalism shows other guests that you care about treating your guests well. Getting a negative review can be disheartening, especially if you feel the quality of service you are providing is top notch and valuable. However, these things do happen, and it’s important to respond to them quickly to keep guests coming back to your vacation rentals. With these five tips, you can be sure that you are responding in the best possible way.

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Using Technology to Leverage Vacation Rental Distribution

Vacation rentals are fast becoming a popular alternative to traditional hotels. With the growth in the online vacation rental market, property managers need to constantly think about how to expand their distribution to reach new audiences and potential new guests. This landscape is growing increasingly more complex, and using the right innovation and technology can help you as a property manager navigate through the waters.

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Best Practices for Vacation Rental Managers

Best Practices for Vacation Rental Managers Managing a vacation rental is not easy. Whether it’s trying to reach a certain occupancy rate goal or juggling the scheduling, billing, and day-to-day tasks that come with managing a vacation rental property, there are plenty of things that can make property management difficult. If you’re asking yourself what you should or should not do as a vacation rental manager, here are five best practices that every manager should follow.

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Simplify Your Distribution Channels with VacayHome Connect

If you’re looking to grow your online vacation rental business, the channel management services offered by platforms such as VacayHome Connect are an invaluable resource. This B2B company helps its partners by broadening the types of distribution channels available and assisting with complex channel management. As well as managing listings in real-time, they also connect vacation rental management companies to a wider distribution channel network which is absolutely essential for an effective marketing leading to increased bookings.

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Vacation Rental Distribution – What is it?

Who changed the world of Vacation Rental Marketing?  How did the industry go from understandable offline topics like email inquiries, phone calls and simple listing ads to online booking, online travel agencies (OTA’s) and distribution channels?  Finding good keywords was hard enough with SEM, SEO and Google’s ever-changing search algorithms that could dry up my traffic and my bookings.  Now, distribution is all the rage.  So….What is that exactly?

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VacayHome Connect Partners with CiiRUS to Offer Exclusive Distribution Channels to the Vacation Rental Industry

  Chicago, IL, June 27, 2016 – VacayHome Connect and CiiRUS are excited to announce a new partnership to provide CiiRUS’ professional property management customers access to new exclusive distribution channels, as well as other major online channels used by consumers seeking vacation rental accommodations such as HomeAway and Booking.com.  

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Tom BoylenTom is a general market municipal trader at Performance Trust, having joined the company in July 2011. Prior to joining Performance Trust, Tom spent three years at BMO Capital Markets as Head of Trading and Underwriting, including tax-exempt and taxable products. Prior to that, he spent over 10 years at Griffin, Kubik, Stephens & Thompson, first as Vice President of Municipal Trading and then as Senior Vice President and Head of Trading and Underwriting.

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Jeff brings over 34 years of business development experience within the Global Capital Markets and Bankruptcy/Restructuring industries assisting high-profile clients with the distribution of highly confidential, time sensitive stakeholder communications, including initial public offerings, equity/debt registration statements, mergers & acquisition documents, spin-offs and Chapter 11 restructuring plans of reorganization. His clients include public and privately held corporations, top tier law firms, private equity, venture capital, financial advisory, restructuring and investment banking.

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Mr. Jay J. Levin was President and Chief Executive Officer of PPOM, a Michigan-based, health care network management company serving more than one million individuals in Michigan, Ohio, Wisconsin and Kentucky. As a founding partner, he played key roles in acquisitions, marketing, provider network development and operations. He was also central to the negotiation and sale of a major portion of PPOM to the Texas Pacific Group (TPG) and the subsequent sale of the balance of the company to Blue Cross Blue Shield of Michigan.

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Roland Jacobs is former chief marketing officer of Orbitz, the online travel agency, and currently is President & CEO of AspireUp, a strategic branding consultancy dedicated to helping companies grow. He is a recognized expert in the areas of marketing strategy and branding and consults with a wide range of clients, from start-up to Fortune 100 companies. In addition to his work as a consultant, Roland teaches marketing strategy as a guest lecturer in the MBA programs at Northwestern University’s Kellogg Graduate School of Management and the University of Chicago Booth Graduate School of Business. Previously, Roland was also the marketing chief for e-commerce companies Digitalwork and Petopia.com, and spent 10 years in brand management at The Clorox Company. He has and MBA from Harvard Business School.

Peter has extensive experience in the hospitality industry with a focus on e-Commerce, distribution and revenue management. The combination of these fields allowed him to create top line revenues with a focus on bottom line profits. In his previous role at Preferred Hotel Group as Director, eMarketing he has proven record of exceeding goals, achieving milestones and creating profitable new business opportunities. Other companies include Swissotel, Raffles International, Hard Rock Hotels and Le Meridien. Peter also used to serve on the board of the Digital Marketing Council of the Hotel Sales & Marketing Association International (HSMAI). In his leisure time Peter serves as the President at the German American Cultural Center in Chicago (DANK Haus) where he is preserving and promoting his German heritage and language through activities including, but not limited to, maintaining a cultural center consisting of a museum, art gallery, library, and language school, and organizing educational and social programming focusing on and emphasizing history and traditions. He is also an avid traveler and tries to add new destinations around the globe to his long list of places he has already visited.

Jeffrey Ring is a senior technology development professional with extensive expertise in knowledge engineering, business intelligence, architecture assessment and web-based applications development. For more than 23 years, Jeff has successfully managed and performed major software development projects across a broad range of industries including health care, financial services, real estate and professional services. Jeff has led technical teams in the design, implementation and support of a range of web-based, data-driven applications and complex systems that support functionalities such as: CRM, inventory management, order processing, credit card processing, contract management, and sales and marketing statistics.

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Chris works on the development of strategic partnerships that enable VacayHome Connect to efficiently support vacation rental managers and shared ownership developers/resorts that want to to distribute their inventory to consumers who have a growing interest in alternative accommodations. Chris brings over 20 years of experience building great products and helping travel suppliers efficiently promote and distribute their products through digital channels. He most recently served as Chief Product Officer for an innovative startup company in the loyalty space, building a revolutionary new platform that will enable consumers to use their loyalty program rewards for everyday purchases.

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Some of the highlights of Tony’s career to date include the opportunity to speak at Timeshare and Tourism conferences worldwide and to work with a wide variety of clients across the Globe. He was privileged to serve as Chairman of the American Resort Development Association (ARDA) and was a founder and first Chairman of the Global Alliance for Timeshare Excellence (GATE). In addition to his job history he has completed assignments for more than 90 clients in over 30 countries and has provided advice and restructuring of marketing and sales programs for several financial institutions including the FDIC. He has worked in Corporate environments several times over his career and has served as a Board Director on numerous occasions.

Chuck began his timeshare career leading the re-engineering of RCI’s core exchange operating system, in the early days when Christel and Jon Dehaan ran the company, after a sterling early career at United Airlines. He then honed his craft in product, process and system development with Disney, Four Seasons USA, Marriott Vacation Club, Gold Key Resorts, and Grand Crowne Resorts. For over 25 years, Chuck has been relentlessly focused on delivering high impact results, rapid growth, and quality, ethical products and services. A strong leader in business development, e-commerce, marketing, product development, he is a Registered Resort Professional (RRP) and accredited by the American Resort Development Association (ARDA). He is also a regular speaker at ARDA’s Spring Conferences and a genuine and consistent supporter of the quality and ethical standards of the vacation ownership industry.

Mike has spent more than 20 years working to make it easier for consumers to shop and book travel accommodations online while at Travelport, TravelClick, and Pegasus Solutions. As COO, he brings his enthusiasm for vacation rentals to professional property managers, innkeepers, vacation homeowners and shared ownership resorts by ensuring the company’s products and services remain affordable and generate incremental revenue. Customers value his expertise and innovative thinking to help them connect with consumers seeking vacation accommodations.

Sunil Aluvila, has been an innovator in ecommerce, digital marketing, product development and distribution in the vacation industry for more than 18 years. He has extensive experience in digital marketing, online travel technology, webstore and distribution platform development for the vacation rental and ownership industries. His expertise in the online travel distribution arena ranges across various channels, having worked as both a supplier and an intermediary.

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